The second collaboration with Al Zain Jewelers embraces our values of elegance and endurance manifesting them in precious scarves designs featuring Al Zain’s articulate art and persistent beauty.
Al Zain Jewellers are masters of their venture in the Kingdom of Bahrain. With a long history and experienced skill-set in luxury jewellery making and design, they have captured the hearts of people and continue to be admired for their precious creations. For the second time in a few years, we were invited to collaborate with Al Zain to design high-end, customized and exclusive gifts accentuating Al Zain’s skillful diamond pieces.
Admiring the pieces we have designed earlier for them, Al Zain expanded the collection to include not one but three ethereal scarves titled Sparkle, Purity, and Clarity. When conceptualizing the designs, we envisioned the gentle steps of a sophisticated lady with a scarf wrapping her neck on a breezy night. That moment was only complete once we adorned the scarf with a few of Al Zain’s precious diamonds glistening in her walk.
Since the new scarf art pieces carried a classical feel and timeless designs, It was only sensible to design new packaging reflecting the same feel of the designed pieces. Flawless silver boxes carrying the brand essence and wrapped in their own ribbons embraced the gentle silk pieces inside. Each box reveals a thoughtful card carrying an element of Al Zain’s legacy and the story behind the designs.
A monumental memory ingrained in luxury, an ageless experience inscribed in our journey. To transcend our aesthetics for the sake of art and beauty has always been the aspiration to which we thrive.